GWADS Best of Best Awards
Big Board Jeopardy
...showcased the 2019 winners, including First Place winners Seattle Times, Sacramento Bee, Fort Worth Star-Telegram, Las Vegas Review Journal, Honolulu Star-Advertiser.
Shine at the GWADS 2020 Virtual Best of the Best Awards contest! Share your successes in print and digital engagement, acquisition and retention. Convince a colleague with a great idea to enter as well. Your entries will showcase the innovation and results that characterize the winning strategies in our industry.
The competition will retain its focus on 5 key areas: Digital Subscriber Growth, Digital Engagement & Retention, Social Media Marketing, Print Growth, and Print Subscriber Retention. Compete for 1st, 2nd and 3rd Place Winners in each category. Multiple entries are encouraged; last year there were over 75 entries! (See below for last year's winners).
Winners will be announced at the GWAA Virtual Annual Meeting on July 16, 2020.
Deadline for entries: June 30, 2020
Digital Subscriber Growth
Effectively monetizing your digital readers is becoming more important in our industry. What have you done to increase digital subscriptions?
The Sacramento Bee
Monthly E-mail Campaigns
Monetizing traffic to website
Digital Engagement & Retention
Interacting with readers through your website, social media and newsletters is important to build a connection and retain readership. What success have you had in engaging and retaining your digital readers?
Newsletters and News Alerts
Bay Area News Group
Delivering targeted messages to the
right audience at the right time
Social Media Marketing
Social media can be used to gain print/digital subscribers, increase engagement of current readers, general brand awareness and community partnerships. What have you done to take advantage of social media marketing?
Fort Worth Star-Telegram
Facebook Instant Articles to drive digital subscriptions
Facebook & Instagram to drive print subscriptions
Skagit Valley Herald
Facebook ads for Carrier Recruitment
Acquiring new print subscribers (including single copy) is more important than ever. What is your most successful effort to acquire new print subscribers/readers?
Las Vegas Review-Journal
Email Acquisition Via Segmenting Campaigns
The Modesto Bee
ampm Free Gas For a Year
Dallas Morning News
BECOME A MEMBER
Your membership goes to support GWAA, a nonprofit organization committed to continuing education and sharing of ideas. Members get preferred rates at all GWAA sponsored events, the opportunity to network, learn revenue-generating strategies, and stay in the forefront of ongoing digital engagement. The GWAA Executive Board of Directors and Board Members look forward to your participation and support in advancing our audience development program.
Connect. Learn. Drive Change.