Conference 2022

June 22-24, 2022

This vibrant annual event represents news media companies from around the country. Participants attend because of the powerful speaker line-up, the networking time with peers, and the opportunity to meet and get ideas from trusted business partners.

Connect. Learn. Drive change.

  • Networking, industry trends, professional development
  • Revenue-generating strategies
  • Advanced digital tools
  • Circulation matters, independent contractor management
  • Audience engagement, growth and retention

The Audience Development Media Alliance represents the 2022 national expansion of GWAA, which itself was the merger of venerable sectionals NICE and CWCMA. The newsmedia industry continues to change and evolve - as does this organization, which now serves audience executives across the country, along with business partners.

Participate in Webinars

Valuable, current and action-oriented webinars bring you perspectives from a broad range of keynote level speakers, national industry leaders and roundtable peers. Explore and share solutions in audience growth, revenue generation and operational efficiencies. Panels, case studies and interactive Q&A deliver strategic and tactical insights to apply today.



Be part of our national expansion. Collaborate with peers and business partners when you join. Your membership includes networking and accelerated learning via free webinars, annual conferences and award-winning success stories. Members also get preferred rates.


Get ideas, presentations and best practices, collaborate with talented peers, create new strategies and launch business success.


Find sponsorship levels for any budget. Gain exposure at conferences, webinars and more. Meet with decision makers.


Join our annual summit with Best of Best and Lifetime Awards, plus seating of New Board.  This is a “Can’t Miss” event.

Become a Member

Your membership delivers more than you expect. Inspiration. Solutions. Lots of perks — like free webinars, free access to newsletters and award-winning success strategies, networking with some of the most trusted vendors in the business, and leadership and professional development opportunities. All the resources you need in one place.


Board of Directors

For over 100 years, we has been led by some of the industry’s most respected circulators. Today, our leaders are still innovating successful strategies to meet the challenges of today’s distribution, digital audience and consumer revenue transformations.

Executive Board

  • President - Maria Ravera, McClatchy Company
  • Immediate Past President - Jim Wall, McClatchy Company
  • Executive Advisor- Troy Niday, Sonoma Media Investments
  • First VP - Dan Fabela, The Seattle Times
  • Second VP - Jaime Foster, Sonoma Media Investments

The officers encourage you to consider joining the board.

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